ABSTRACT
There are still gender asymmetries in entrepreneurship, which generates that female entrepreneurship is lower than that of men, so there must be equity and gender jus-tice that may imply acting with coherence in an econo-mic, political and cultural environment providing women with the same opportunities as men. For this reason, in the present article it was intended to characterize female en-trepreneurship in university students as a response to the pandemic of COVID 19, being the same of bibliographic review in which the PRISMA schematization was consi-dered, through an exhaustive search of articles in the va-rious databases such as Scopus, Science Direct, Scielo and Ebsco of which it was possible to analyze 20 articles by complete reading, These were from 2018 to 2022, with which it was concluded that women tend to undertake mostly by necessity, either economic or to feel self-reali-zed and advance in their careers, or because they are not satisfied with their jobs, since their workplace does not allow them to move up to a position with higher hierarchy and prefer to spend more time with their children.
ABSTRACT
The management of human talent are vital processes for the growth and development of a corporation, people being the reason for being of an organization, their expertise and the decisions they make daily are those that generate a competitive advantage in the world of work. The purpose of the following research is to establish the challenges of human talent in time of pandemic (COVID- 19). For which a descriptive scope research was carried out. This analysis focused on identifying the current state and trends in talent management. In this sense, it could be concluded that the Artificial Intelligence used through digital applications effectively in the processes of recruitment, selection of personnel, recruitment, performance evaluation, training and programs: cost reduction, increased productivity and speed of response.